April 9, 2007
The msnbc "Soft Targets" has interactive features that I think are really unique. The story in itself is cool because a reporter actually went to 5 different airports and noted the security measures taken at each. However, what really sets it apart is the interactive features. It has a 2:00 or so graphic with a voice over that loads at the top of the story and tracks the plane from airport to airport showing the security measures taken at each on a checklist. At the end, it compiles these chekclists to compare and contrast airports.
It also has another interactive feature that outlines the different major security breaches in the aftermath of Sept. 11. While it isn't anything groundbreaking, it is a good way of organizing information into a more manageable format than simply paragraphs on a page.
My favorite interactive feature was "Can you spot the threats?" in which, after a brief tutorial on what to look for, you get 2 minutes to identify as many security threats as you can by looking at images through a metal detector screen. You can try as many times as you want and the number and type of threats changes every time. I thought this was a really cool way to get their point across about it being difficult to spot security threats.